Inside - Sale advertising solutions for your business

Inside - Sale advertising solutions for your business

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Insight-driven advertising solutions for your business

A Few Words About Who We Are

Text Message Marketing for Your Small Business

The vast majority of Americans own a cell phone, and most use their phones to send and receive text messages, also known as short message service (SMS) messages. More importantly, cell phone users are more engaged with SMS messaging than they are with other mobile marketing avenues, like email or social media. This direct line of instant one-on-one communication between customers and brands is a powerful marketing tool that all small business owners can and should utilize.

Benefits of text message marketing

Text message marketing , benefits entrepreneurs in many ways, especially when well-devised marketing strategies and effective campaigns are put in place. Here’s a look at some of the advantages text message marketing could give your business.

Builds an engaged opt-in aupdience

Text message marketing requires customers to opt in and choose to receive messages from your company. That means your target audience must sign up to receive messages about deals and promotions. Opt-in marketing has big benefits for businesses. One is that consumers who receive your messages are already heavily invested in your brand or product; otherwise, they wouldn’t have signed up. Another is that you won’t waste time or money bothering customers who aren’t interested.

What we offer

Scale
Nationally or in a single zip code

Expand your business reach effortlessly with our scalable SMS and MMS solutions, whether you're targeting a nationwide audience or focusing on a specific zip code.

SMS - MMS Composer

Create personalized and engaging text and multimedia messages with our intuitive composer, designed to enhance customer interaction and elevate your marketing efforts.

Custom Messaging with AI-Powered SMS - MMS

Leverage AI-driven technology to craft tailored messaging campaigns that resonate with your audience, delivering impactful, personalized communication at scale.

Our 4-Phase Methodology: An Agile Approach to Design and Redesign

Our agile, 4-phase methodology ensures ongoing alignment and refinement by considering internal factors, customer needs, and marketplace trends to produce effective design and redesign recommendations.

1. Data Gathering

The Text Tactix Engagement Model™ is a proprietary application designed to captivate audiences through pictures and videos, enhancing engagement and loyalty. By identifying and prioritizing behavioral drivers, this survey-based tool creates a Brand Connection Index that focuses efforts and delivers impactful business results.

2. Marketing Ideas

We evaluate critical components for the upcoming marketing campaign, including financial considerations and incentives. This phase involves defining audience demographics and personal attributes for segmentation, ensuring the campaign's performance and reviews are optimized.

3. Creative Campaigns

- Structure: Finalize design elements, program rules, tiering structure, and terms & conditions.
- Value Proposition:Establish brand alignment, create persona-based value propositions, and set messaging, KPIs, and goals.
- Technical Requirements & Scope:Develop a phased timeline for implementing new features and expanding the loyalty program.
- Rewards Recommendations: Define the rewards strategy, including hard and soft member benefits and engagement opportunities.

SMS - MMS Composer

Text message marketing leverages the high engagement levels of SMS compared to other mobile marketing channels like email or social media. It provides a direct, one-on-one communication line between customers and brands, offering numerous advantages:

- Builds an Engaged Opt-In Audience: Customers must opt in to receive your messages, ensuring they are genuinely interested in your brand or product. This approach avoids wasting resources on uninterested parties.
- Allows Disinterested Users to Opt Out: Compliance with opt-out regulations is essential. Providing an easy way for customers to unsubscribe is a key benefit, helping prevent customer frustration and maintaining brand integrity.

We power some of the world’s largest and most advanced text messaging programs.

Let’s connect to discuss your needs.

Essential DIY

$99 Billed Monthly

Accelerate

$145 Billed Monthly

Ultimate

$185 Billed Monthly

Allows disinterested users to opt out

Customers are able to opt out of your marketing texts if they are no longer interested. It's the law, so the best marketing tools make it easy for customers to unsubscribe. Believe it or not, this is one of the key benefits of text marketing. A customer getting an onslaught of texts from your business might grow annoyed with your company and choose not to buy from you. In this case, accept the opt-out and, after some time away, try appealing to these customers via other routes.

Promotes interaction with customers

An interactive SMS promotion is a good way to make your message fun and engaging, and there are plenty of ways to do it. Posing your message as part of a poll or survey encourages your target audience to read more closely and become active participants. Offering up a toll-free SMS reply option is an extra incentive for users to engage with your brand. Meanwhile, including a link to an entertaining video or images with more details about your promotion encourages users to investigate further. Not every cell phone has the ability to connect to the internet, but as smartphones become nearly ubiquitous, business owners would be wise to consider including visual and interactive elements in their SMS marketing efforts.

Improves customer engagement

If you’re like most consumers, you probably can’t wait to read a text message when it arrives in your inbox. In fact, recipients read the majority of text messages within just a couple of minutes of receipt. Consumers have grown accustomed to their email inboxes being flooded with spam and unwanted advertising, and many consumers don’t check their accounts for new messages more than once or twice a day. SMS inboxes, by contrast, are largely reserved for messages that demand immediate reading.

This phenomenon has obvious benefits for business owners. Not only are the consumers on your SMS contact list willing participants in your promotional campaign, but they’re almost guaranteed to read your message right when you send it. SMS marketing won’t get your promotion in front of as many eyeballs as other modes of advertising, but by delivering your messages directly to engaged consumers – and getting them to read those messages quickly – you get great bang for your buck.